Rogers Family Company Launches Permanent Free Shipping Program to Troops for Online Orders of Its ‘Fairly Traded’ Coffee

LINCOLN and SAN LEANDRO, Calif., Nov. 11 /PRNewswire/ — The Lincoln, Calif.- based Rogers Family Company ( – a family-owned, nationwide roaster of gourmet coffee – announced it will permanently offer free shipping to troops for online orders of its “Fairly Traded” coffee from families and friends of U.S. military service members. In June, the Rogers Family Company (RFC) began a trial “Summer of Free Shipping to Support Our Troops” program in which it paid the freight to any overseas base.

The Rogers Family Co. – which roasts Fairly Traded branded gourmet coffee and tea sold throughout the U.S. and abroad – will offer on a permanent basis free priority-mail shipping for anyone who sends coffee, tea and other gifts to service members with an APO/FPO (military post office) address.

Part of the Rogers Family Co.’s ongoing support for U.S. troops, this program also applies for service members’ own coffee or tea orders. The free shipping offer, including coffee gift packages or mugs for birthdays or other special days, applies to any package or item ordered from the Rogers Family Gourmet Coffee & Tea Market ( or (

The Rogers Family Co. this year is again teaming up with Operation Gratitude ( – a non-profit volunteer organization that sends care packages to military personnel in hostile zones worldwide. As in the past five years, the RFC will participate in Operation Gratitude’s Holiday Drive and also supported its partnership with “The American Veterans Traveling Tribute” last month. During last year’s holiday season, the Rogers Family Co. launched a “Letters to Our Troops” contest in which letters of thanks were enclosed with care packages to troops in Afghanistan and Iraq. In total, the company has shipped approximately 300,000 bags (some 600,000 pounds) of coffee to troops in Iraq and Afghanistan and on ships at sea since 2005 when it launched its association with Operation Gratitude.

The company’s regional sales office is in San Leandro, California where it was previously headquartered for many years.

To view the complete press release, click here:

John W. Rogers – Vice President
Jim Rogers – Vice President
Jenni Farrell – Internet Marketing Mgr.
The Rogers Family Company

Jim Zelinski/Zelinski Public Relations
(For the Rogers Family Company)
925/242-0918 or 415/420-6050
[email protected]

SOURCE The Rogers Family Company

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